The phrase VIDEO CONTENT IS KING is often bandied around but why? The truth is 100% more time is spent on web pages with videos on them. The brain processes visual images 60,000 faster than text and 64% of website visitors are more likely to buy a product on an online retail site after watching a video.
Thank you to Penny Callaghan from Colmers Hill Fashion for organising todays informal talk at Symondsbury Tithe Barn by Alex Gulland from Contented Brands, a company she set up to produce short films to showcase products and services within sensible budgets.
Contented Brands has worked with big and small companies including Shelter, Dogs Trust, Chiswick House & Gardens, Proctor & Gamble, H. Foreman & Co Smoked Salmon, The Berkeley Homes Group, eBay, HSBC.
Alex talked about film-making from script and shooting and the importance of video content in any marketing campaign. She gave top tips for producing your own video content for those that don’t have the budget to use a professional company.
It was a great morning. Thank you Alex from Contented Brands and Penny from Colmers Hill Fashion and Symondsbury Estate for hosting us again.
Date: 22nd March 2016
Thank you Penny for organising a really interesting and thought provoking eventLisa