Our guest speaker this week was Premium Member Ruth Douglas from Imp Ideas Ltd.
From Browser to Buyer – how to use story on your website to inspire sales
Ruth talked us through:
Have you got a website that isn’t getting the sales you want? Whether you’re a coach, service provider or e-commerce site, using story is a powerful way to connect with your ideal customer, build trust and inspire sales.
In the session, we learnt how to revive tired copy to convey what makes you special, the difference you can make to your customers and why they should buy from you.
Ruth showed us how to understand the elements that make up our business story and how to use them on our sites.
In the session, we learnt how to revive tired copy to convey what makes you special, the difference you can make to your customers and why they should buy from you.
Ruth showed us how to understand the elements that make up our business story and how to use them on our sites.
Following the meeting Ruth has offered:
1) freebie that the ladies can download called 5 Steps to Story at the link here > https://imp-ideas.com/5-steps-to-story-guide/
2) a £75 discount on the Website Story Audit, usually £149.99 just £74.99 with code LBL75, link here > https://imp-ideas.com/website-content-audit/
Thank you Ruth!
If you would like to hear the recording it will be available HERE for a short time
18th May 2020
Makes you look at your website copy in a completely different way!
